The UK’s premier new home sales and leadership training

Access practical support and training to boost your sales and customer experience results.

Discover how we can help you

We're all about new homes

intelligent selling

Sales Professional

I am an individual who wants to invest in myself.

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Driving Sales

Sales Manager

I am a sales manager who wants to invest in my team.

Directing Sales

Sales Director

I am a director of new homes and want to invest in my team

Discover how we can help you

We're all about Intelligent Selling

30 – day free trial

Intelligent Selling Principles:

11 modules with the tools and understanding to inspire intelligent customers to buy a new home

Work your way through 11 bitesize Intelligent Selling modules

  1. Inspiring Intelligent Customers to Buy
  2. What Market Are You In?
  3. Structuring Each Sales Opportunity
  4. Working Your Sales Zones
  5. Add Value, Build Confidence
  6. Curious Qualification
  7. Progressing customer readiness to buy
  8. Assuring Every Customer An Amazing Experience
  9. Practicing Give To Get
  10. Engaging Demonstrations
  11. Creating Next Steps All The Way

Intelligent Selling Essentials:

8 deep dive sales essentials.  Achieve more results in the key elements of  selling new homes.

Sharpen your sales habits and achieve more sales results

  1. Taking Control of Sales Opportunities
  2. Curious Qualification
  3. Using Your Sales Tools
  4. Engaging Demonstrations
  5. Clever Closing
  6. Finding Sales in Your Database
  7. Showing You are An Expert
  8. Your Personal Success

Get Instant Access 
to Your 30 Day Free Trial

Sign up for a 30-day FREE trial and experience immediate access to 11 bitesize learning modules to inspire your selling.

Take full advantage of all the key techniques and selling principles that help you align your selling with your customer’s buying of a new home.

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Meet Lesley

For over 30 years, I have worked with all levels of the new homes industry, from boardroom to frontline sales.  It’s been an absolute privilege and I’m glad that I am now able to share my sales and customer experience techniques and strategies , through ellare. 

Access our practical support, training and coaching, it’s designed to really boost sales and customer experience results in new homes.  Our techniques are tried and tested, they have proven to make a real difference, please come and join us

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How we can help you

Intelligent Selling Principles helps Sales Consultants and Sales Managers refresh how they inspire customers to buy with 11 modules of interactive, engaging, and motivating online training.

Our Intelligent Selling Essentials (8 modules) are more detailed and cover topics from optimising leads, curious qualification, engaging demonstrations, and confident closing — everything to manage and drive more sales – from Enquiry to Reservation.

Complemented by our Customer Experience modules, salespeople are developed in sales progression to achieve prompt Exchanges and efficient Legal Completions.

Intelligent Selling modules used help to give your new sales consultants the perfect start in new home sales. 

Our Perfect Start programme will complement your ‘what to do’ induction with ‘how to sell’ essentials for every new starter on your team.

Designed to support people at the start of their new homes career, our modules also work well for more experienced sales people who might want to refresh the basics. 

This comprehensive combination is the perfect way to feed yourself while you feed your team!

Making new home sales easier is our mission.

Everyone in sales needs a boost at different times.  Let us help you to manage your team’s learning and develop them to be the best they possibly can be.

Improve the essentials of new home sales, securing profitable sales, and managing people effectively to better drive sales.

Our Intelligent Selling modules can be completed from site with no need to close the sales office, enabling and empowering your sales teams to work on topics that are relevant for their own unique sales challenges of the day.

The ellare modules are an invaluable tool for progressing your sales team.

We're all about new homes

Feed yourself.
Feed your team.

Ellare is where leaders of new home sales professionals can access practical support and training to boost their sales and customer experience results.

Invest in yourself and your team.

With Ellare, you can access really relevant content, specific to new home sales, sales leadership and customer experience.

What you get with Ellare

FREE Trial for 30 days

Everyone in sales, leadership and customer experience can access Ellare and receive regular prompts on how to sell and serve customers better.

Get immediate access to Intelligent Selling Principles with our free 30-day trial!

Easy or annual membership

We’ll help you create individual plans for each member of your team and give you access to monitor their progress.

Your team, new and experienced, will receive regular prompts on how to sell and serve their clientele better along with updates on responding to today’s uniquely challenging market.

Staying up to date

All members of Ellare get our tips to be more effective in everyday activity.

We’ll send you and your team regular updates in sales, the market, leadership and customer experience.

Be the first to hear about what’s new at Ellare including our Ellare-LIVE events.

Ellare is an ever-evolving online learning platform

New courses, live events and membership to Ellare

With new content, modules and online training just for new homes being added all the time, we are committed to providing you with what you need to be effective, to drive and achieve sales, develop leadership, your personal effectiveness as well as delivering brilliant customer experience. 

Membership means that you are part of an active community, dedicated to new homes.  We are give salespeople, sales managers and leaders of sales and customer experience the best, relevant, resources and support; the tips for success in the everchanging landscape of new homes.

Our community has access to all our valuable resources, the best tips for success in new homes as well as exclusive invitations to Live Ellare events.